iQuanti Freshers Recruitment for Analysts at Bangalore, Last Date – 14 February 2021

Job Objective

• As an Analyst, you will have the opportunity to work across areas such as SEO, Web Analytics, Search Advertising, and Experience Optimization. Using data, iQuanti frameworks, and methodologies, you will be expected to conduct analysis, research, use the latest digital tools and techniques to support the client engagement teams of iQuanti.

Responsibilities

• Aggregate and analyze web data along various dimensions using simple techniques
• Define and execute online marketing campaigns – – get hands-on experience in campaign management tools like Google Adwords, Facebook, etc.
• Understand the web behaviors and implications of those behaviors to our clients. Gain an understanding of marketing/acquisition-related knowledge – specifically around digital marketing concepts
• Build expertise in SEO and in organizing data for analysis using Excel, SQL and other tools based on need
• Draw inferences from data and test hypothesis using statistical techniques
• Perform various analyses using advanced statistical techniques like segmentation, regression, etc.
• Understand various 3rd party data providers and tools – Google, Omniture, Moz, Semrush, etc.
• Participate and support in delivering results and presentations to clients
• Stay abreast of current trends and best practices in marketing analysis and tools/techniques
• Constantly read the latest trends in the digital marketing space and challenge the thinking by developing a hypothesis and validating hypothesis using simple research techniques